Column: This spring, the Herald is coming to students
December 5, 2013
There is a scene in Pixar’s 2013 summer hit “Monsters University” where, after having an embarrassing photo taken of them and put on the front page of the campus newspaper, the main character Mike says to his concerned friends, “Don’t worry. No one reads the school newspaper anyway.”
It’s a lighthearted moment in the movie and got a small chuckle out me as I watched it with my younger brother over Thanksgiving break, but I do think it represents a bigger topic at hand. Who reads the school newspaper nowadays?
It is my job as the incoming editor-in-chief to figure out how can we inform readers but also frame the information in a way that makes it appealing to the student body.
It is something I think every editor struggles with. I am no different. I’ve been thinking about it for a while now, and what I’ve come up with is that the editor needs to be proactive.
The Herald has always had an open-door policy when it comes to people giving us news and tips. We sincerely want to hear from you. But wanting students to call, email, (and in that rare moment) write to us doesn’t always translate to it actually happening.
There could be numerous reasons why, but I know often people don’t have the time or the courage to come to the newspaper with their ideas or issues. That’s why next semester we’re coming to you.
By that, I mean myself and whoever else I can find plan to come to your meetings, gatherings and get-togethers to speak with you all about what you care about and what you want to see from a campus newspaper.
After all, we are here to serve and inform you. We cannot possibly do that without knowing what it is that you want and care about.
There are a lot of things I’m excited about next semester at the Herald, but finding new ways to engage readers and help them become better media consumers is what drives me most.