You may know it as Battle of the Bands, but this year Revolution 91.7 has decided to go back to the basics: Revfest.

“We want to bring campus and the lovely town of Bowling Green a good rock show,” Nathan Smith, Revolution 91.7 station manager, said.

Revfest will be on Friday from 5 p.m. to 11 p.m.

The concert is free and will be held in Centennial Mall with live music from bands like Bowling Green’s own Buffalo Rodeo and Orlando-based Empire Theory.

Revfest is the fall fundraiser for the radio station and all of the proceeds go to a local charity each year.

“We are college students that are out here to make a difference,” Smith said. “You can go out and party, but we are bringing the party to you and it’s for a great cause.”

This year the proceeds from all merchandise sales will go to Rainhill Equine Facility. It is a non-profit organization that houses more than 40 disabled horses, which the owner cares for until their death, in the Bowling Green area.

Karen Thurman is the owner of Rainhill and said she specializes in United States horse cruelty cases.

“Anything people can do to help others, especially animals, and think outside of their own need is a great thing,” Thurman said.

Thurman and the nonprofit are looking forward to the funds that will be raised through Revfest. She said she is also excited to open more gates and bring awareness to the Bowling Green community about animal cruelty.

“There is a problem with discarded animals and people need to be informed,” Thurman said.

Buffalo Rodeo’s booking manager, Bryan Graves, also gave some input on the band’s involvement with Friday’s event.

“They can use what they do to bring a difference and bring awareness,” Graves said. “Music can reach lots of people that may or may not be part of a charity.”

“Anybody that has the opportunity to do what they love, people would be more willing to listen and become aware.”

Smith said they want to give Rainhill the support it deserves.

“It’s such a good thing that is happening in Bowling Green,” he said.

To get a lineup of the bands performing and future events, visit Revolution’s website at revolution.fm or on their Facebook page. To donate or gain more information on Rainhill Equine Facility, visit their website at http://rainhillequinefacili.wix.com/refhome.