Enrollment expected to decline, $6 million revenue loss

Nicole Ziege

Enrollment is expected to decline for WKU in fall 2018, which could result in about $6 million in revenue losses, according to documents provided by the Board of Regents finance committee.

Although exact enrollment projections have not yet been determined, the expected decline could result in a loss of $6,030,000 in tuition revenue. This is in addition to a tuition revenue shortfall of $4,138,000 that the university experienced this year.

โ€œEnrollment declines have resulted in lost revenue and required the university to develop budget reduction plans. [โ€ฆ] In summary, WKU needs to adjust its expenditure base by $21,144,000 next year to align with projected enrollment,โ€ according to the documents.

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Media Relations Director Bob Skipper said much of the anticipated decline could come from a decline in international enrollment, though he said that was unconfirmed.

Skipper said the university is looking at ways to maintain in-state, out-of-state and international enrollment.

โ€œItโ€™s really a push on all fronts, and weโ€™re looking at ways of trying to turn the tide on the international enrollment,โ€ Skipper said.

Skipper said โ€œturning the tideโ€ on international enrollment will be difficult.

โ€œThatโ€™s probably going to be the hardest one to turn, just given the situation in the world today,โ€ Skipper said.

Provost David Lee said WKU is not the only university in Kentucky expecting an enrollment decline.

โ€œProbably most universities are experiencing some degree of enrollment decline,โ€ Lee said.

Lee said the declining number of high school graduates is another factor in the expected enrollment decline.

โ€œThe number of high school graduates is declining, and declining a little more sharply in Kentucky than in some other places,โ€ Lee said. โ€œOur traditional pool is simply smaller than it once was.โ€

However, Lee said one way to increase enrollment could be to tap into non-traditional students, like adults.

โ€œWe havenโ€™t been as successful as we need to be in tapping adult learners,โ€ Lee said. โ€œThereโ€™s more to be done there.โ€

Nicole Ziege can be reached at 270-745-6011 and nicole.ziege825@topper.wku.edu. Follow Nicole Ziege on Twitter at @NicoleZiege.